Workshops

Workshops

Join me to get your marketing sorted!

I can offer a range of workshops on digital marketing. Below are some samples of sessions that I've run in the past.

Whether you'd like to learn new skills yourself, or have me come in and work with your staff and get them confident with creating content, or working on your marketing as part of their role, I can help.

Workshops are typically 90 minutes. I send over some questions to prepare the session and I'll write up all notes and send these over after the session with any resources from the session.

As always, if you have any questions just fill in my contact form, or email me - [email protected] - and we can chat about how I can help you with this.

Pain-free Planning for your Digital Marketing

Planning, strategy, whatever you want to call it, it feels like a big deal. Something that is hanging over you, that you ‘should be doing’ and yet you aren’t finding time for it.

I can’t make it go away, but I can break it down for you, and give you resources and actionable tips to show you how to make sure the time you’re spending on your marketing is time well spent.

I’ll help you cut through what you think you should be doing and make a plan based on what you can do that is going to make a difference and ensure that your digital marketing is aligned with what you want your business to achieve in the next year.

And if it feels like planning for a whole year is a bit much, I’ve got you. You can use this to plan the next few months, or a specific product or service launch. The tools that I use with you are ones you can use again and again to keep your marketing on track any time you feel like it’s gone off the boil.

In this workshop you’ll cover:

  • What your goals are - and if you’re not sure then we can look at this too

  • Who you are trying to reach with your digital marketing

  • What content you have, and what content you might want to create - and you’ll create a list of ideas for both of these that you can action

  • What channels you are currently using, and what ones you might want to grow in the future - again, we’ll look at this to give you a plan of how to tackle this

  • Ways to grow a community around your business

Get Started with Reels and Short Videos

Do you look at other accounts and think ‘I wish I could create reels / short videos like that?’ - well, now you can!


I create reels, YouTube Shorts and TikTok videos for my own channels, as well as for clients, and in this workshop I’ll show you everything you need to know, from ideas and filming / collecting content, step by step through editing, and right up until you hit ‘Share’


I’ll cover:

  • Different types of short video - using still images, video clips and talking directly to camera

  • How to plan the kinds of videos you want to create

  • How to find great ideas time after time - you’ll create a list of ideas for short videos for your business

  • How to create a video from pictures, clips, images and other content - including content that you already have

  • How to add a voiceover and other audio

  • How to create a reel directly in Instagram

  • How to create a video in CapCut which you can share on any platform including Instagram, YouTube and TikTok

Short videos are a great way to engage your audience, but it’s also tough to know where to start. This workshop will get you started and by the end you will have created your first short video and have a list of ideas for many many more.

TESTIMONIALS

What others are saying

"She makes it fun"

Laura is super smart and very funny. She clears up our technical difficulties in a way we can understand and teaches us how to manoeuvre the jungle that is social media marketing with relative ease.

- Caroline

"Huge pleasure to work with"

Laura is Fab! She combines practical know-how and guidance with solid wisdom around all things IT. She chunks down complicated tech issues into manageable, easy-to-understand and achievable elements. Laura is super supportive and a huge pleasure to work with!

- Sara Laksimi

"Highly recommend this"

I've just started working with Laura Winton and I have to say she is very good; structured, clear and creative.

Digital Marketing is not my favourite thing but Laura is making it really interesting with her knowledge, support and great communication, which is motivating me to crack on with the online marketing side of my business that helps people find inner peace. I am I'm looking forward to our ongoing journey, Digital Deconstructed.

- Marion Stone

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